Orgnization design class Essay Example | Topics and Well Written Essays - 500 words

Orgnization design class - Essay ExampleThe essay proposes a number of slipway the organization can use to switch their consumer to the younger generation from the grey-headed. Further, it provides the reasons and benefits of shifting their brand position.The worlds statistics support that the young battalion make up the largest portion of the worlds universe of discourse. As such(prenominal) for any marketer, in the motorcycle industry, the young people should be key target population. The young population consists a significant portion of the markets. Compared to the older population, there are a number of strategies that the marketers ought to articulate other than to reach out and attract the young population. First, the digital term is a technologically knowledgeable. The information and communication theory industry are fully appreciated by the young population hence the most telling marketing method. Social media is among the top most effective platform of reaching out to the young persons from the age of 15 to 34. The age group is within the age bracket of potential consumers. As such, the companys marketing strategy should exploit the social media platforms available such as Facebook, Tweeter, and Myspace. The mobile phone is factor of most young peoples lives. It is the easiest way of impressing the young people (Venzke, 29).Another approach is ontogeny models that are appealing that are appealing to the young generation. The companys current models have majorly attracted old people and mainly men. Therefore, the new brands should have the young males and females in mind. For this to successful, the young generation specialist should be deeply involved in this strategy. Clearly, such are the only person who is aware of what the young people want. They leave help deliver what is appealing to the target population. The employees should be the companys greatest asset. They will help